Having earned the trust of Paramount Pictures for the work done previously on The Fountain and The Wrestler, I built and led the team for the creation and delivery of the digital marketing campaign for Noah. Creating a customer engagement strategy that increased, drove and maintained interest with different digital elements released at key dates to coincide with other marketing activities in the run-up to the release date.
The campaign is to date Paramount’s most successful, with a dwell time double that of any previous marketing campaign, 30 000 unique visits in 4 days and a 70% completion rate.
FWA SOTD 2014
Awwwards honorable mention
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